American Apparel has had its latest ad campaign banned in the UK by The Advertising Standards Authority, who said it contained ‘sexist’ and ‘voyeuristic’ imagery.
The campaign was for the new Back To School and School Days collections and depicted two young women bending over so that their underwear was visible underneath pleated school skirts.
We’re always amused by American Apparel’s advertising, so here’s a few new ones featuring Kait Schram.
Interesting career trajectory:
We’ve posted many of American Apparel’s usually amusing, sometimes eyebrow raising advertisements, and they just get better and better…
…or worse and worse (depending on individual tastes).
Via: American Apparel
As soon as I post a new selection, another batch of pleasingly salacious American Apparel advertising comes my way.
The Advertising Standards Authority, the U.K.’s advertising regulator, banned more American Apparel ads this week.
The ruling was controversial not just because the ASA appears to dislike ads that use sex to sell, but because the complaint came from just one British consumer. The ads only appeared on American Apparel‘s web site, which is based in the U.S., and thus untouchable by the ASA.
The ruling therefore appeared to be an attempt by the ASA — a self-regulatory body — to extend its jurisdiction into foreign countries that have a lot more publishing freedom than the U.K. does.
We spoke to AA CEO Dov Charney of American Apparel about his feelings for the ASA — he dislikes it, obviously — and, separately, a source leaked us this complete collection of AA ads that have been restricted by the U.K.
Some of these ads involve nudity or sexual themes. Business Insider – the source for this article – has (ironically) partially censored the more explicit ones because of its own internal content publishing rules.
Via: Business Insider